Seems to be downplayed or just plain ignored

Yet another story of an allegedly impaired driver killing someone.  In this case, the incident took place in New York, after a cyclist "swerved to avoid an Uber that went into the bike lane, police said."  And then was hit by a garbage truck driven by an allegedly impaired driver.

Another innocent life needlessly taken by an individual who chose to drink alcohol and then operate a motor vehicle.

One aspect that seems to be downplayed was a significant contributing factor in this accident.  Specifically, the report that of an Uber driver choosing to encroach on a marked bicycle lane.  The story reads as if the Uber driver's illegal action started the fatal chain of events leading to the death of the young lady.

An avid cyclist, it is virtually routine for me to observe daily the operators of motor vehicles swerve in and out of marked bicycle lanes, oblivious to the danger created for cyclists.  It is also worth noting the number of joggers and pedestrians who walk in marked/posted bicycle lanes, with their back to bicycles and motor vehicles, when all the while perfectly good sidewalks just to their right.  (Of great concern are the joggers and walkers in bike lanes, wearing earbuds and completely unaware of the bikes and cars coming up behind them.  A bicycle makes very little sound, so I holler "Heads Up" as loud as possible if coming up on joggers or walkers, only to discover they can't hear warnings due to listening to their music.  For crying out loud, just use the sidewalks!)

Back to the main point.  The carnage caused by people choosing to drink and subsequently choosing to drive an automobile is horrible.  According to the NHTSA 10,497 people died in alcohol-impaired crashes in 2016, up 1.7 percent from 10,320 in 2015.  Per the CDC, that means approximately 29 people are killed every day in alcohol-impaired accidents.  This is a preventable tragedy.

But enforcing the laws seems to be downplayed.  And the sentences for the convicted, particularly those for repeat offenders and those causing bodily harm, seem rather lax and absent deterrence.  This should change.  

The loss of an innocent young life normally results in public outrage, sometimes serving as the genesis for  demonstrations and social justice campaigns.  Yet that does not appear to be the case.  Nothing could be found demanding "justice for Madison," the young lady killed by the allegedly impaired driver.

All in all, it seems the report of another needless, preventable death has been downplayed or just plain ignored, just like the other 10,000 similar deaths likely to occur this year.  Politicians downplay/ignore it.  The media downplays/ignores it.  Social justice "warriors" downplay/ignore it.

There is no 29 Campaign to recognize this carnage.  

It seems society in general downplays or ignores the report of another death caused by an alcohol impaired driver.